Commercial Aircraft visualizations and Mixed Reality Solutions for Sales and Marketing
Interactive 3D and virtual reality customer interaction solutions are today helping the world’s largest aerospace manufacturers to effectively convey their unique value propositions to its worldwide customers. Long before Boeing’s and Bombardier’s innovations roll off the production lines, customers have already seen, configured, experienced and been captivated by the benefits and value of their aircrafts.
Aerospace companies want to provide an amazing experience and effectively capture the customers’ needs. Today’s legacy enterprise systems (CAD/CG/ERP/ PLM etc) were not intended for customer interaction as they don’t visualize the products realistically and interactively, and are often too time consuming to use.
The highly competitive aerospace industry has the opportunity to captivate customers and differentiate brands by leveraging the features and benefits of their products through Interactive solutions. Sales and marketing materials can be created and published to multiple formats including online, print, movies, and immersive solutions.
“The word we use at Boeing for this kind of work is magic and I have never been disappointed with EON. EON makes it easy to use existing CAD assets and brings them to life.” Steve Haro, Brand Market Positioning
Commercial Airline Boeing |
Key benefits
- Allow customers to experience more; describe new products that do not exist yet
- Reduce costs of adaptive content to different customers i.e. airlines companies, etc.
- Increase branding through integrating virtual objects with real world environments
Custom Solutions for Aerospace - Utilizing the Story-board Process to  Generate Customer Experience
Learn new methods for enhancing sales, marketing, and customer experience from Thomas Smith, vertical market specialist in the field of Aerospace and Defense.
Email: tom@eonreality.com
Office Phone (949) 460-2000 Ext 203
Cell (951) 847-6941
EON Reality, Inc. 39 Parker St. Suite 100
Irvine, CA 92618
United States
Phone: +1-800-233-1762
E-mail: aerospace@eonreality.com
Website: www.eonreality.co |
|
| |
 |
|
Videos:
• From Dreams to Reality • TL Bombardier
• Bombardier Interior in EON ICUBE • Learjet Bombardier |
 |
Boeing Case Study
The Problem and Challenge for Boeing was:
• To develop photorealistic interactive sales and marketing applications and cost effectively generate animations and high quality printing.
• To roll out event marketing displays & large format kiosks using
engaging virtual reality based solutions.
• To establish a unified corporate branding approach to product presentation across various departments.
• To get improved sales and marketing retention based on the capability to virtually explore the aircraft.
The EON Solution for Boeing:
- Developing sales & marketing application solution for several Boeing commercial aircrafts, including 787 Dreamliner, 747-8 Intercontinental and the 777
- With three screen solutions (software, application and hardware integration) that were developed for Farnborough exhibition and with several follow up applications that have been selected including Interactive 3D solution to switch between 747 and 737-8 & demonstration of Boeings new turbulence reduction solution.
- A consistent product sales presentation approach
- 3D photorealistic and holographic, real-time and interactive sales and marketing applications that resonates with Boeing’s profile
- Engage prospects and media not only in a product presentation but in the entire aircraft experience
- Scale and reuse their content. The created content is designed for use in various formats including; PC & laptops and on audio stereo displays, Multi wall environments, 3D stereoscopic screens and Icube.
|
|
